Ad creatives: graphics and copy for testing

A set of ad variants you can run at once and compare.

Problem

A campaign needs several ad variants, and you have one graphic made in a hurry. The algorithm has nothing to choose from, and the ad soon gets boring.

How we solve it

We make a set of graphics and texts in several different approaches to the same offer, in the formats of the platforms you use. You get the files and a note on which variant is meant to test what.

What the service includes

This is the standard scope. In the quote you get this list in writing, and whatever you do not need drops out of the scope and the price.

Need a different scope? Describe what should be built. We will send back a list of items with a price for each.

Request a quote

A short brief: the offer, the audience, customers' most common objections
Several different message directions, not one slogan in many colours
Graphics in formats for the chosen platforms: square, vertical, horizontal
Ad texts with headlines and descriptions within platform limits
Source files and a note on which variant tests what

What you get

The algorithm has something to choose from, and you see what works

The ads are consistent with the offer and the landing page

You get files you can keep using

Where we get the materials

We use your photos, logo and facts about the offer. We do not invent reviews, numbers or guarantees that you cannot document. Ads with untrue claims get rejected by the platforms and harm the brand.

Why several directions, not several colours

The platforms learn from the differences between ads. Five variants of the same slogan in different colours are one ad for the algorithm. So we propose different approaches: a benefit, a pain, proof, a question.

Frequently asked questions

Not your question? Write to us, we will answer plainly.

Free consultation

How much do ad creatives cost?

From PLN 790 net for a set. The number of variants and formats depends on the scope we agree in the brief, and we confirm the price in writing before the work.

Do you make video?

No, this service is graphics and texts. For TikTok we prepare scripts and briefs in a separate service.

Can I use the creatives in another campaign?

Yes. The source files belong to you after payment, so you can use them in any campaign.

Must the creatives be ours for you to run the campaign?

No. You can supply your own creatives or order a set from us, regardless of who runs the campaign.

Let's talk about your project.

Free consultation: we talk about the goal, the scope and a realistic budget, with no obligation. We usually reply within one working day.