Google Ads campaigns (Search and Performance Max)
Ads for people who are searching for your service right now, with tracking and a monthly report.
Problem and solution
You want to be visible on Google right away, without waiting for SEO rankings, but earlier campaigns burned the budget on clicks that did not end in an enquiry.
We start with tracking and the landing page, then build search campaigns on phrases with real buying intent, with exclusions and ad groups matched to your offers. We turn on Performance Max when there is enough conversion data. Every month you get a report and proposals for changes.
What the service includes
This is the standard scope. In the quote you get this list in writing, and whatever you do not need drops out of the scope and the price.
Need a different scope? Describe what should be built. We will send back a list of items with a price for each.
Request a quote- A plan of phrases and campaigns based on your offer and where customers search
- Account setup, search campaigns, ads and extensions
- Phrase exclusions and a regular review of the search terms
- Remarketing to people who visited the site
- A monthly report and a note with proposed changes
What you get
The budget goes to phrases with buying intent
The ad account is yours and you can see everything in it
Every change has a reason in the data
How we price it
The setup fee is one-off, and the monthly fee covers management, optimisation and the report. The ad budget is not included: you pay it directly to Google. We agree the budget with you based on the click price in your industry and the goal of the campaign.
What we do not promise
We do not promise a number of enquiries, a cost per enquiry or a return on ad spend. They depend on the industry, click prices, the offer and the site. We promise careful tracking, a clear report and decisions based on data.
Changes to the account
Bigger changes, such as the budget, new campaigns or a change of strategy, we make after your approval.
How much does Google Ads management cost?
From PLN 1,290 net one-off for setup and from PLN 990 net a month for management. You pay the ad budget separately, directly to Google.
What ad budget should I set?
It depends on the click price and the goal. In the conversation we check typical rates for your phrases in Google's Keyword Planner and propose an amount for the first weeks.
Who owns the ad account?
You. We set it up for your company or get access to an existing one. You always have full visibility and can disconnect us.
How long must I pay the subscription?
We propose monthly billing with one month's notice, as with the care plans. You get the final terms in writing in the offer.
See also
Everything in Advertising (Ads)- Conversion tracking and tagging (GA4, GTM, conversions API)So that campaigns optimise for enquiries and sales, not just clicks.from PLN 1,190
- Meta Ads campaigns (Facebook and Instagram)Ads that show your offer to people who do not yet know they need it.from PLN 1,190 setup + PLN 890/mo
- Landing page / one-pagerOne page, one goal: sign-up, enquiry or purchase.5-7 daysfrom PLN 1,490
- Ad account audit (Google Ads and Meta Ads)We check where the budget goes and what to change before you spend more.PLN 990
Let's talk about your project.
Free consultation: we talk about the goal, the scope and a realistic budget, with no obligation. We usually reply within one working day.
or write: kontakt@synapsite.pl