Microsoft Ads campaigns (Bing)

Ads in the Bing search engine as a complement to your Google campaigns.

Problem

Some of your customers use Bing, which is the default search engine in Windows and Edge, and your campaigns do not reach them at all.

How we solve it

We move proven campaigns from Google Ads to Microsoft Ads, adapt them to the platform and run them separately, with their own tracking and report.

What the service includes

This is the standard scope. In the quote you get this list in writing, and whatever you do not need drops out of the scope and the price.

Need a different scope? Describe what should be built. We will send back a list of items with a price for each.

Request a quote

Importing and adapting campaigns from Google Ads
Setting up the account, the UET tag and conversions
Phrase exclusions and a review of search terms
Remarketing to people who visited the site
A monthly report

What you get

You reach people who use Bing

You use what already works on Google

A separate report shows whether the channel pays off

When it makes sense

It works best as a second step, when your Google campaigns already bring enquiries. Then we move the proven phrases and check whether Bing gives extra traffic at a reasonable price. If you have no Google campaigns yet, we start with Google Ads.

What we do not promise

We do not promise a number of enquiries or a cost per enquiry. Bing has fewer users than Google, so the volume is usually smaller. The report shows whether the channel pays off.

Frequently asked questions

Not your question? Write to us, we will answer plainly.

Free consultation

How much does Microsoft Ads management cost?

From PLN 790 net one-off for setup and from PLN 590 net a month for management. You pay the ad budget separately, directly to Microsoft.

Do I have to have Google Ads campaigns?

You do not, but it is the simplest route: we move working phrases and ads. Without Google campaigns we start with a phrase plan from scratch.

Does Bing make sense with a small budget?

Often yes as a complement, because clicks can be cheaper, but the volume is smaller. We check it in the data instead of assuming.

Do I have access to the account?

Yes, the ad account is yours, you see everything and you can disconnect us at any moment.

Let's talk about your project.

Free consultation: we talk about the goal, the scope and a realistic budget, with no obligation. We usually reply within one working day.